How Much Does a Psychologist Website Cost in the UK?
Wondering what it really costs to build a psychologist website in the UK? Here’s a clear breakdown of pricing, pros and cons, and how to get a premium site without breaking the bank.
How Much Does a Psychologist Website Cost in the UK?
If you're a psychologist in private practice (or just starting one), you've probably asked: "How much does a professional website actually cost in the UK?"
You might’ve Googled this only to find confusing, vague answers like "it depends" or prices ranging from £300 to £10,000. Let’s clear things up.
This guide breaks down the real costs — and what you actually get — when investing in a website as a mental health professional in the UK.
Website builders are great, but they cost you time.
1. DIY Website Builders: £0–£250/year (But What’s the Catch?)
Tools like Wix, Squarespace, and WordPress.com let you build a site on your own. They offer templates, drag-and-drop editors, and basic hosting.
Pros:
Low upfront cost
Easy to get started
Some decent templates available
Cons:
You have to do everything yourself — design, layout, SEO, mobile settings. This can take months if you don't know what you're doing.
Templates can feel generic or overused and they don't help to differentiate you from your competition
Harder to stand out in a professional field like psychology, and limited booking options are available giving you a greater workload.
Typical cost range:
£10–£20/month for hosting and domain
£0–£200/year if you use a premium template or hire someone for light setup
Search keywords clients might use:
"cheap therapist website UK"
"can I build my own website for therapy practice"
"Wix vs Squarespace for psychologists"
Online Freelance Designers
2. Freelance Designers: £500–£3,000
Hiring a freelance web designer can give you a more personalised and polished website.
Pros:
More customisation than a template or a DIY option and can be tailored to your brand and voice
Someone else handles the tech, saving you more work in the long term.
Can be SEO-optimised and mobile-ready.
Cons:
Wide range in quality and pricing and sometimes costly for the work as most freelancers work by themselves.
Some designers may not understand the needs of mental health professionals and may not be familiar with your intentions
Revisions or extra features may cost more and may prove to be a problem down the road if systems go down. Without system coverage or warranty then you may experience backsets.
Basic SEO setup and mobile responsiveness. Not necessarily tailored to your niche or area.
Contact form and email capture. Possible integration of a booking software but likely a higher cost will be provided.
We suggest working with an agency
3. Agencies or Specialists for Psychologists: £2,000–£6,000
If you want an all-in-one solution that handles strategy, design, copywriting, SEO, and setup — a specialist agency or professional who understands your industry is ideal. We operate in this industry, but agencies can be different.
Pros:
They understand how therapy clients think and search with longer and more in depth discovery calls.
They can help with tone, ethical language, and trust-building. Especially with experience from previous clients.
Fully tailored to your goals (e.g. lead generation, education, client conversion).
Greater understanding of what works and typically guarantee a warranty. For example, we offer a full year of hassell free cover for all of our psychology websites
We (and some others) offer personalised branding and logo design to enhance your company reputation and image.
Cons:
Increased price and higher upfront investment.
Sometimes, can take longer (4–8 weeks depending on scope)
Often included in this range:
Strategic planning session
Custom design and layout
Personalised Branding work
Client-focused copywriting & images
On-page SEO for local searches and national searches
CMS setup for blog or updates to further reach new clients
Booking/calendar integration as standard.
Warranty cover for peace of mind.
Keyword angles for your blog or site:
"best website designer for psychologists UK"
"therapy practice website cost UK"
"psychologist website packages with SEO"
Costs to consider
4. Ongoing Costs to Consider
Aside from the build, remember:
Hosting & Domain: £10–£25/month (or bundled into a package)
Maintenance or Updates: £0–£100/month depending on if you manage it yourself
Blog writing / SEO support: Optional, but often worth it to stay visible
Changing your website further down the road: Optional for those who offer promotions or sales.
Like us, many modern providers offer monthly payment plans to spread the cost and keep things manageable and affordable. However, most agencies use a subscription plan meaning you may never own the website you pay for. You may find that you end up renting the use of the site. Always ask about ownership if you enquire.
Final Thoughts: Cost Should Reflect Value — Not Just Pages
We understand the "How much does it cost?" mentality. It is a big investment after all— And that is the key word, "investment". You want you website to be a tool that works, even when you sleep. You want it to take work off of your hands, answer questions, automate bookings and sell your services without you saying a word.
Whether you need it to:
Build trust with potential clients
Help you rank higher on Google
Reduce admin by taking bookings online and reducing workload and stress
Educate and position you as an expert, while selling your services for you while you sleep
…your website is an investment in your long-term growth — not just an expense.
Why Work With Divergent Network?
At Divergent Network, we bring you the best of both worlds — premium, high-performing website design and affordable, flexible payment options. We have worked with over 50+ Psychologists, Councillors and Therapists and have great designs to prove it.
We give you Agency design, with freelancing speeds all at an affordable cost. Are you interested in:
✔️ Professional look and feel, tailored for psychologists ✔️ Fast turnaround — without the agency price tag ✔️ Full ownership — you keep your site, always ✔️ Monthly payment plans that won’t break your budget
We work with a limited number of clients each month to ensure focus, quality, and results. If bookings are open, let’s connect for a free discovery call to map out what your website needs.
